B2B Sales Manager – Libreville

About the role

BURN is looking for a hands‑on B2B Sales Manager to drive the growth of its clean‑cooking appliance business in Libreville. You will work directly in the market, building relationships with wholesalers, retailers and institutional partners to expand distribution and achieve profitability.

Key responsibilities

• Design and execute the national B2B sales and go‑to‑market strategy in collaboration with the Nairobi strategy team.
• Recruit, onboard and negotiate agreements with wholesalers, retailers, corporations, government bodies and NGOs.
• Own the country B2B P&L and deliver a path to break‑even within six months.
• Manage existing distributor relationships, co‑develop Joint Business Plans and monitor stock and trade investments.
• Plan and run low‑cost BTL activations and digital campaigns to generate end‑consumer demand.

Required profile

• Proven track record in FMCG or consumer‑goods distribution within Gabon.
• Strong personal network among key retailers and wholesalers across major trading markets.
• Commercial mindset with ability to balance volume growth, margin discipline and tight OPEX control.
• Willingness to spend the majority of time in the field, traveling between trading hubs.

Required skills

What we offer

• Opportunity to lead a high‑impact, profit‑center role in a fast‑growing clean‑cooking company.
• Close collaboration with regional strategy and operations teams.
• Exposure to a pan‑African business with production facilities in Kenya, Nigeria and Malawi.