Area Sales Manager (Remote)

About the role

We are looking for an experienced Area Sales Manager to lead the commercial development of a British‑based manufacturer of copper cabling, fibre‑optic passive products, racks and enclosures. The role is fully remote and focuses on driving new business and expanding existing relationships across a defined territory.

Key responsibilities

• Develop and implement a strategic sales plan for the assigned region.
• Identify, qualify and close new opportunities with end‑users, system integrators and installation firms.
• Collaborate with engineering bureaus, specifiers and key accounts such as ministries, banks, stadiums and airports to generate demand.
• Maintain and grow relationships with current clients and distributors.
• Deliver product presentations, demonstrations and technical briefings.
• Achieve monthly, quarterly and annual sales targets and provide accurate forecasts.
• Monitor market trends, competitor activity and report insights to management.
• Represent the company at trade shows, networking events and industry conferences.
• Work closely with internal marketing, customer service and logistics teams to ensure client satisfaction.

Required profile

• Minimum 3 years of experience in a similar sales role.
• Proven track record selling optical fibre or copper structured cabling solutions.
• Experience with data‑centre telecommunications networks, UPS systems and communications cabinets/racks.
• Strong ability to build relationships with technical and procurement stakeholders.

Required skills

• Optical fibre and copper structured cabling knowledge.
• Data‑centre telecommunications networking.
• Uninterruptible Power Supply (UPS) systems.
• Communications cabinets, racks, power and cooling solutions.